Opportunities/Growing Markets
The data center market is expected to hit $77.18 billion by the year 2020 (Vanian, 2015). “The intelligent building market is projected to grow at an annual rate of 28% from 2014 to 2018’ (Graven, 2015). In addition, more and more fiber equipment and cabling is being used within data centers to support the growing needs for bandwidth, higher speeds and faster access to greater storage (R. Carlson, personal communications, November 23, 2015). Siemen sees all of these trends as opportunities to not only grow their connectivity …show more content…
Being aware of core competencies, strengths and weaknesses from a SWOT analysis will give a company the critical information needed to put such a plan together. In addition, a thorough evaluation of external factors helps a company determine threats that may impact the business and identify opportunities that the company should pursue. A good strategy plan will align resources and actions with mission, vision and strategy throughout the organization to ensure all employees are working toward achieving the company 's goal. If entering a new market or releasing a new product, an effective strategy plan is critical to a company 's success. A strategy plan is the formalized road map and all roads lead to the