Customer types and motives.
Customer types vary so the services offered need to change in order to continue making a profit for example a type of change in customers is that in the 1960s teenager’s would not have travelled abroad to go on holiday, but now it is very common for teenagers to do so and most tourist organisations accommodate this. Customer types include business, and professional tourists. Leisure and holiday tourists. Tourists travelling to visit friends and family and also youth tourists including backpackers and gap year travellers. Cultural tourists are people who are interested in religion or other important events within a specific geographical …show more content…
Product types often are
1. Things that entice, promote, endorse and increase desire and demand of tourism in a specific area.
2. 2 these are used to promote a specific tourist draw of an area and use it by promotions and special deals/packages/offers to entice even more tourists to go there.
3. 3 tourists operators bringing in specific types of organisations to increase demand like travel clubs and educational institutions these then offer special deals for example Rod Comes to Plymouth so leading hotels could make a special offer for women over a certain