He describes South Dakota’s aging population will require more workers that need degrees to fill the need. He points out that South Dakota is facing a teacher shortage and he describes that educators need education in order to “impart wisdom on elementary and secondary students.” Perry continues to evaluate that there are fewer employment options for people without any college degree. Additionally, jobs that require little education experience are disappearing overseas to unskilled workers that are willing to work at a cheaper rate. More importantly, Perry suggests that without a degree or some type of postsecondary education that it “would result in a lower standard of living for most Americans.” This appeals to the audience because he implies that the reader can have a higher standard of living if they choose to get a postsecondary education. Perry further establishes his logos through the use of statistics by the National Center for Higher Education Management Systems. Perry continues to expand on his point that the United States needs more graduates to keep up with other nations. Perry contrast that the United States was the leader in education a decade ago and now the United States is ranked tenth. He uses statistics to overstate his idea that Americans will have 16 million degrees less than other leading nations such as: Canada and South …show more content…
He created an image of someone who went to college and got a degree and now has a higher standard of living. He described people with postsecondary degrees as “healthier, are more productive thorough their work lives, are more engaged in their communities, more philanthropic” than people without degrees. In other words, he creates a picture of success that comes from postsecondary education. In this essay, Perry used an informal tone with his audience to reach the audience at a personal level. For example, when Perry talks about South Dakota and he says, “We’re committed to raising our graduation rates.” He is developing a relationship with the reader to get people to consider continuing on to a postsecondary degree. Also, Perry adopted an optimistic tone by saying if the reader gets a postsecondary degree then they will have a healthier life. Perry also used contractions throughout his essay to make it more informal and also switching between first and third person. By switching between speaking in the first and third persons, throughout the essay, Perry is able to appeal to the audience in different ways at specific times. For example, during the introduction, Perry uses third person in order to establish a sense of authority before he states his