Coffee is the second most sought after commodity in the world (Wevio, 2015). Coffee farms provide economic benefits to over 25 million people and coffee exports create a 20-billion-dollar industry. With niche coffee shops boasting a seven percent annual growth rate it is no wonder consumers expect more from their coffee maker. This product allows consumers to make single cups, travel cups, half carafe, and full carafe quantities. This feature alone allows consumers to eliminate the pod type coffee makers as well as the traditional pot type coffee makers for the convenience of a single countertop machine. The benefits don’t stop there as the Ninja Coffee Bar also provides consumers the ability to make a classic brew, strong brew, over iced coffee, and
Coffee is the second most sought after commodity in the world (Wevio, 2015). Coffee farms provide economic benefits to over 25 million people and coffee exports create a 20-billion-dollar industry. With niche coffee shops boasting a seven percent annual growth rate it is no wonder consumers expect more from their coffee maker. This product allows consumers to make single cups, travel cups, half carafe, and full carafe quantities. This feature alone allows consumers to eliminate the pod type coffee makers as well as the traditional pot type coffee makers for the convenience of a single countertop machine. The benefits don’t stop there as the Ninja Coffee Bar also provides consumers the ability to make a classic brew, strong brew, over iced coffee, and