Hasbro Inc was founded by brothers Henry and Hillel Hassenfeld in 1923. It originated in Providence, RI. Hasbro started out as company that sold textile remnants but eventually moved onto pencil boxes and school supplies. About 20 years later, Henry Hessenfeld’s son, Merrill, took over the company and introduced their first set of toys, doctor and nurse kits. Later in 1952 Hasbro launched Mr. Potato Head, the first toy ever to be advertised on television. Then in the 60s GI JOE became Hasbro’s first action figure. In 2013 they set a goal to eliminate polyvinyl chloride (PVC) from all new core toy and game packaging. (http://www.hasbro.com/corporate-2/images/2013_HasbroHistory.pdf)
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