• Shuffle
    Toggle On
    Toggle Off
  • Alphabetize
    Toggle On
    Toggle Off
  • Front First
    Toggle On
    Toggle Off
  • Both Sides
    Toggle On
    Toggle Off
Front

How to study your flashcards.

Right/Left arrow keys: Navigate between flashcards.right arrow keyleft arrow key

Up/Down arrow keys: Flip the card between the front and back.down keyup key

H key: Show hint (3rd side).h key

image

PLAY BUTTON

image

PLAY BUTTON

image

Progress

1/93

Click to flip

93 Cards in this Set

  • Front
  • Back
Utility
Benefit/satisfaction/happiness from consuming goods and services
Total Utility
Total benefit/satisfaction/happiness from consuming goods and services
Units of Measurement
Utility: utils
Benefit: $
Marginal Utility
Additional utility from consuming one more unit of a good or service
The Law of Diminishing Marginal Utility
Marginal utility diminishes as we consume more of a good
Steps for Determining Total Utility
Step 1: Calculate M.U. (Change in TU/Change in Q)
Step 2: Calculate M.U./Price
Step 3: Compare M.U.1/Price1 and M.U.2/Price2
Utility Maximization Rule
M.U.1/P1 = M.U.2/P2
Indifference Curve (IC)
Line that shows combinations of goods among which a consumer is indifferent
Points above (to the right) IC
More utility
Points below (to the left of) IC
Less utility
Points on the IC
Same utility
Marginal Rate of Substitution (MRS) of X for Y
How much of a good Y someone is WILLING to give up for one additional good X, keeping the same utility.
Law of Diminishing Marginal Rate of Substitution
As someone gets more of item X, he values it less, while item Y's value to him increases --> Willing to give up less and less Y for X
Shape of IC and Reason
Convex, because marginal rate of substitution is diminishing (Decreased speed of giving up Y)
--> If MRS is constant, IC is a straight line
Perfect Substitutes
- Does not matter whether you choose Y or X (i.e. Chevron and Shell gasoline)
- Constant MRS
Perfect Complements
- Always have the same amount of X and Y (i.e. Right and Left Shoe)
Preference Map
Series of Indifference Curves
Can ICs of one person intersect with each other?
A=B (IC1), A=C (IC0), so B > C
--> Does not make sense, since one person could not have different utility for same item or service
--> However, ICs representing preferences of 2 different people can intersect
Budget Line (BL)
A line that shows the maximum amount of good that can be bought with a given income at given prices.
Interpretation of the Slope of the BL
How much of a good Y you HAVE TO give up in order to get one more good X.
Points Inside BL
Affordable but not desirable
Points Outside BL
Desirable but not affordable
Points on the BL
Just affordable and desirable
Equation of BL
I = (Py)(Qy) + (Px)(Qx)
Equation of BL in terms of good Y
Qy = (I/Py) - (Px/Py) x (Qx)
Slope of BL
--(Px/Py)
Y-Intercept of BL
I/Py
Interpretation of Slope of BL
Slope = Ratio of Prices
Consumer Equilibrium Conclusions
At consumer equilibrium, consumer is/has:
1) At BL
2) At the highest affordable IC
3) BL and IC are tangent (Slope IC = Slope BL, MRS = Px/Py)
4) How much you are willing to give up = How much you have to
Factors of Production (Inputs) & What Each Earns
- Land --> Rent
- Labor --> Wage
- Capital --> Interest
- Entrepreneurship --> Profit
Land
All natural resources
Labor
Physical and mental work hours
Capital
Goods used to produce other goods (machinery, oven, computer, loom, factory, building)
Entrepreneurship
Talent to put together factors of production to produce goods and services
Goal of a Firm
Max Profit
Profit
TR - TC
Total Revenue
P x Q
Explicit (Accounting) Costs
Costs paid in money (see them in accounting books)
Implicit Costs
Foregone alternatives
Forgone Wages
Wages you could earn in second best option
Foregone Interest
Interest you could earn in second best option, but didn't
Rental Income
Income you could get from renting land or resources, but didn't
Economic Depreciation
Change in value of your capital (decrease)
Normal Profit
Profit you could earn in the alternative employment, but didn't
Opportunity (Economic) Costs
Explicit Costs + Implicit Costs
Economic Profit
TR - Economic (Opportunity) Costs
--> How much of a profit you could earn by choosing one option over another
Accounting Profit
TR - Explicit (Accounting) Costs
Short-Run
Period of time when at least one input is fixed (capital)
Long-Run
All factors are variable
Total Product (TP)
Output
Marginal Product (MP)
- Additional Q from hiring 1 more worker
- MP = Q1 - Q0/L1 - L0 = Change in Q/Change in L (# workers)
- At the beginning, MP increases (specialization --> increasing returns), then MP decreases because not enough resources for # of workers (diminishing returns --> Fixed Capital (K))
Average Product (AP)
- Amount of output per worker
- AP = TP/L = Q/L
Total Fixed Cost (TFC)
- Cost of firm's fixed inputs that do not change w/ quantity (i.e. certain machinery)
Relationship Between Price and Quantity Demanded (Ch. 7)
As P decreases, Qd increases
Total Variable Cost (TVC)
- Costs of the firm's variable inputs
- L x P
Total Cost (TC)
TFC + TVC
Marginal Cost (MC)
- Additional cost from producing one more unit of a product
- MC = Change TC/Change Q = Change TVC/Change Q
Average Fixed Cost (AFC)
- Fixed cost per unit of Q
- AFC = TFC/Q
Average Variable Cost (AVC)
- Variable cost per unit of output
- AVC = TVC/Q
Average Total Cost (ATC)
- AFC + AVC = TC/Q
Shape of Marginal Product Curve
It increases at the beginning because you can specialize in different tasks so you can have increased returns on production. Then, it decreases because you only have a fixed capital so you will start producing less.
Shape of Average Product Curve
It follows the same path as MP curve for the same reason, yet has less severe crest and valley because it's an average (Product/Worker)
Intersection Point of MP and AP
- When MP = AP
- Always the maximum point of average product
- MP first pulling AP up, then pulling it down when it decreases
Shape of Fixed Cost, Variable Cost, and Total Cost Curves
- FC line does not change
- VC and TC curves both increase, plateau, then become steeper
- Costs increase at slower speed (VC) at first because productivity increases. Then TVC goes up at increasing speed because of lower productivity and fixed capital
- Total cost increases the same way as total variable cost (TVC + Constant)
Shape of MC Curve
Slowly decreases then sharply increases (less productivity and fixed capital)
Shape of AFC Curve
Starts decreasing steeply, then plateaus (always down because costs are fixed)
Shape of AVC Curve
Has only slight dip downwards and mostly stays flat, before increasing (Less productivity and fixed capital: Cheaper to produce as you produce more --> Specialization
Shape of ATC Curve
ATC decreases sharply, then it too flattens out --> Similar reasons to AVC
Intersection Point of AVC and MC Curves
-The intersection is always the minimum of AVC
- Where the AVC and MC are the same --> Drives AVC up or down
Shapes of MP, MC, AP, and AVC Curves
- MP and MC are reverses of each other
- AP and AVC are also opposite, although AP has a steeper slope
What will happen to the curves if technology improves?
- AFC same
- AVC decreases because of increased productivity
- ATC decreases for same reason
- MC decreases usually because they still have to hit minimum points
What will happen to the curves if the price of productive resources goes up?
- Production decreases
- AFC increases
- AVC stays the same
- ATC increases
- MC stays the same
- Only thing changed is fixed inputs
Long-Run ATC
Relationship between the lowest attainable ATC and output when all inputs are variable
Economies of Scale
- Range of output when long run ATC is falling
- Reason: Deeper specialization
Diseconomies of Scale
- Range of output when long run ATC increases
- Reason: Difficulties of managing a large enterprise
Minimum Efficient Scale
- Smallest quantity of output at which long run ATC reaches its minimum
- Minimum output to be efficient
Perfect Competition
Industry in which:
1) There are many (infinite) sellers/producers and buyers
2) Product is identical
3) No barriers to entry
4) Perfect information
5) Producers are price-takers (cannot change/influence price) --> take it as given
- Examples: Kids' lemonade stands, agriculture, babysitters
Short-Run Decision for a Business
1) Stay in business or shut down
2) If it stays, how much to produce
Shape of Demand Curves
- Market demand (D) --> Downsloping
- Individual firm's demand (d) --> Horizontal line (perfectly elastic)
Marginal Revenue
- Additional revenue from selling one more unit of output
- d = P = MR
= MR = Change TR/Change Q
How do we decide about the output level?
- Goal of a firm is to maximize its profit
Maximum Profit Rule
- MR = MC
- If MR > MC, produce (increase output)
- If MR < MC, cut back
- If MR = MC, stop and produce only that much
Relationship between P and ATC and Economic Profit
- Price is how much I get per unit of q
- ATC is how much I spend per unit of q
- If the profit > 0, this alternative is better than any other
- Action: Stay in business
AVC < P < ATC
If I shut down, I have to pay a fixed cost of $10. But if I continue producing, I will incur a loss of $6.25 because TR is enough to cover TVC and part of FC --> Stay in Business
P < AVC < ATC (Profit < 0)
The firm should shut down because if we do shut down, we would pay a fixed cost of $10. If we keep operating, our loss is $12. This is due to TR not even being enough to cover TVC.
Lowest Tolerable Price
P = Min. AVC, then we are indifferent because we lose an equal amount either way.
Short-Run Supply
Where the priceline hits the MC curve
Market Supply
Sum of all individual supplies
Long-Run Decision
All inputs are variable, and firm can leave or enter the industry
In Market, Profit > 0
- Leads to firm entering industry
- S increases --> P decreases --> MR decreases --> q decreases --> Profit decreases until it = 0 --> P = minimum ATC (Long Run Outcome)
In Market, MR Decreases and Profit < 0
- Leads to firms exiting the industry
- S decreases --> P increases --> MR increases --> q increases --> Loss decreases until it (profit) = 0 and P = minimum ATC (Long Run Outcome)
Efficiency in Perfectly Competitive Markets
- Efficiency: production efficiency (producing at minimum costs)
- Perfect Competition: Produce at min ATC (productively efficient)
- Allocative Efficiency: MB = MC (D = MB = S = MC)
- Perfect competition is allocatively efficient
LR Supply Curve
- Straight line equaling minimum ATC