• Shuffle
    Toggle On
    Toggle Off
  • Alphabetize
    Toggle On
    Toggle Off
  • Front First
    Toggle On
    Toggle Off
  • Both Sides
    Toggle On
    Toggle Off
Front

How to study your flashcards.

Right/Left arrow keys: Navigate between flashcards.right arrow keyleft arrow key

Up/Down arrow keys: Flip the card between the front and back.down keyup key

H key: Show hint (3rd side).h key

image

PLAY BUTTON

image

PLAY BUTTON

image

Progress

1/12

Click to flip

12 Cards in this Set

  • Front
  • Back
What is utlity?
the ability of goods and services to satisfy consumer''wants''
how many scope of marketing is it
1.people
2.place
3.event
what are four eras of marketing
1.production
2.selling
3.marketing
4.relationship
what is the meaning of CRM
customer relationship management
what is target market
the group of people who are most likely to buy a particular product
what is business market segmentation
1.geographic
2.customer-based
3.product-use-based
what is "4p" factor
1.product
2.pricing
3.promotion
4.political
what is the percertage of a market controlled by a given marketer
market share
what are two types of data
1.secondary data
2.primary data
Why do organizations need information systems?
The main functions of an information system may be input, processing, output, storage and control at work place
What is customer service?
Customer service is providing everyone who is in need of your service with a solution or a satisfactory answer that will ensure their satisfaction while protecting your personal ethics and value.
What is the best way to brainstorm in business?
companies can grow stale or not keep up with the rest of the fast paced companies and corporations