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Front

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28 Cards in this Set

  • Front
  • Back
Teasers
These promote the best stories inside the paper (also called promos or skyboxes)
Flag
the newspaper's name (also called nameplate)
Infographic
a diagram, chart, map or list that conveys data pictorially
Deck
a smaller headline added below the main headline (shown here is a summary deck, which summarizes new stories)
Display Head
a jazzed up headline that adds drama or flair to special stories
jump line
a line telling the reader what page this story continues on
logo
a small boxed title (with art) used for labeling special stories or series
cutline
information about a photo or illustration (aka caption)
Reverse Type
white words set against a dark background
Headline
The story's title or summary, in large type above or beside the text
REfer
a brief reference to a related story elsewhere in the paper
Mug shot
a small photograph (usually just the face of someone in the story)
Byline
the writer's name, often followed by key credentials
Initial Cap
a large capital letter set into the opening paragraph of a special feature (aka drop cap)
Standing Head
a label used for packaging item (graphics, teasers, briefs, columns, etc.)
Index
a directory of contents
Folio
a line showing the page number, date, paper's name, etc.
Liftout Quote
a quotation from the story given graphic emphasis (also called a pull quote or breakout)
Subhead
a boldface line or type used to organize the story and break up gray text
Gutter
white space running vertically between elements on a page
Bastard measure
type set in a different width than the standard column measure
Sig
special label set into stories giving typographic emphasis to the topic, title, writer's name, etc. (also called bug or logo)
Jump headline
a headline treatment reserved for stories jumping from another page (styles vary from paper to paper)
Photo credit
a line giving the photographer's name (often adding the paper or wire service he or she works for)
Text
type for stories set in a standard size and typeface, stacked in columns (or legs)
Sidebar
a related story often boxed, that accompanies the main story
Cutoff Rule
a line used to separate elements on a page
Cutout
a photo in which the background has been cut away (also called a silhouette)