While this does not physically symbolise the tangible product, it provides a representation of what the product possibly embodies. The photographic image is of singer and celebrity Katy Perry, sitting on a toppled throne, holding her new perfume ‘Killer Queen’. The paradigm code of the advertisement is a perfume advert. The ad originated from the United States, with the medium chosen through the mass media via a television ad, magazine’s ad and billboard’s ad. The female gender represented the targeted
While this does not physically symbolise the tangible product, it provides a representation of what the product possibly embodies. The photographic image is of singer and celebrity Katy Perry, sitting on a toppled throne, holding her new perfume ‘Killer Queen’. The paradigm code of the advertisement is a perfume advert. The ad originated from the United States, with the medium chosen through the mass media via a television ad, magazine’s ad and billboard’s ad. The female gender represented the targeted