The audience may also be health professionals and different companies. In the beginning of the article it explains how the author was once that kid who he is talking about now. He can relate to parents because he was once that kid who ate fast –food when his parent could not cook, and he turned into once a skinny boy to a 212 lbs. By adding this background information, it gives the impression that he understands and that he has experience with the situation. When he adds how he changed his life once joining the Navy Reserve, it gives the audience a sense that they can not just blame fast-food companies. Parents as well as teens need to take responsibility for there actions and the way they are handling things. He states, “Shouldn’t we know better than to at two meals a day in fast-food restaurants” (140)? To reach the intended audience he gives logistic numbers to explain how the numbers keep going …show more content…
He has experience with the situation, which gives the tone a more formal tone. He uses rhetorical statements when he says doesn’t everyone know not to eat two fast-food meals a day? He also adds a pun in the conclusion by saying, “I say, let the fried chips fall where they may.” This is a common American pun, and by adding fried is appealing to the argument. The way he wrote his sentences were very simple, he did not use many complicated words and that was to appeal to his intended audience. The article was formal and informal. When he uses the pun makes the article a little informal, but the way he adds the statistics gives the article a more formal feel. He has rhetorical question. Throughout the essay Zinczenko does not repeat things. The essay is suited for a simpler level. In conclusion I have noticed that in rhetorical appeals the author uses simple sentences to appeal to his audience because it is easy to read. He made his message clear and easy to understand, as well as adding rhetorical questions made it more appealing to his audience. Zinczenko weakness in the article was the failure of stating the other side, fast-food restaurants, but he gained more audience by giving the side of the parent. He does make the confusing question of which side he was on, but made effort to stay neutral throughout the