Home Alone (1990) - “Fuller! Go easy on the Pepsi.” In the movie Home Alone, the scene shows Fuller McCallister drinking a can of Pepsi, while having a slight smirk on his face. Fuller is known to be a soda lover and that’s seen in this scene. When the movie came out in 1990, the movie became number one in America. Since the movie got so much attention, the company, Pepsi, had gotten a lot of attention as well. Individuals all across America adored the movie and eventually wanted a Pepsi after watching it. As well, when the DVD came out, there was a Pepsi ad before the movie started. The Pepsi product placement in Home Alone cost about $40,000, and the movie was ranked #1 in the box office, making $476,684,675. Due to the large amount of
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Gary and Brooke met because of a hot dog and a Pepsi drink. As seen, Brooke is holding the Pepsi drink perfectly so that the logo is showing to all the viewers, while remaining natural. As well, the members at the game are also holding their Pepsi drink in order to show the logo. The film did well in the box office with over $205.7 million. By knowing this, there were many viewers who watched the film and this scene. This means that the Pepsi drink got a lot of attention and may individuals grew to discover Pepsi. This is really beneficial for the company as the product placement for Pepsi was …show more content…
In this scene, it is shown that Marty Mcfly refuses his father’s offer to eating peanut brittle. Instead, he drank his diet Pepsi. He prefers the Pepsi over the brittle. This shows how the character likes the drink, and the viewer who is watching might also want to drink Pepsi. The company in this case is trying to advertise their various types of soda. Pepsi is mentioned as “Pepsi Free” in another scene but it is not physically shown as a product. This shows how the Pepsi product placement occurred twice in this film. Since this movie did really well, Pepsi decided to advertise their product in the second movie as well, both were
Gary and Brooke met because of a hot dog and a Pepsi drink. As seen, Brooke is holding the Pepsi drink perfectly so that the logo is showing to all the viewers, while remaining natural. As well, the members at the game are also holding their Pepsi drink in order to show the logo. The film did well in the box office with over $205.7 million. By knowing this, there were many viewers who watched the film and this scene. This means that the Pepsi drink got a lot of attention and may individuals grew to discover Pepsi. This is really beneficial for the company as the product placement for Pepsi was …show more content…
In this scene, it is shown that Marty Mcfly refuses his father’s offer to eating peanut brittle. Instead, he drank his diet Pepsi. He prefers the Pepsi over the brittle. This shows how the character likes the drink, and the viewer who is watching might also want to drink Pepsi. The company in this case is trying to advertise their various types of soda. Pepsi is mentioned as “Pepsi Free” in another scene but it is not physically shown as a product. This shows how the Pepsi product placement occurred twice in this film. Since this movie did really well, Pepsi decided to advertise their product in the second movie as well, both were