From Frog’s Leap Winery’s financial statements in 2000 to 2010 we can learn how Frog’s leap benefit from their distinctive strategy. As table 1 shows, overall sales have been battered in 2001 and during the economic crisis, but they eventually recovered 10 million dollars in 2009 and surpass their old good performance increasing to 12.15 million dollars in 2012. Unavoidably, the cost of goods sold increased. Thanks to their effort to insist sustainable production, such kind of increase did not impact the financial statement a lot. Their effort to keep sustainable resulted in the gross profit margin to a stable increase from 53.2% to 59.2%. …show more content…
From Table 2, we can see that Frog’s Leap’s total assets surged 87.3%, from 21.3 million in 2001 to 39.9 million dollars in 2009. In other words, the amount of assets owned by the winery experienced a jump during these years. Seen their working capital ratio, which indicated whether the assets can cover the liabilities from a short-term perspective. Therefore, their current abilities was gradually become stronger and more