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In terms of the deficiency needs, each lower must be met before moving to the level above. After each need is satisfied, if for any reason a deficiency is detected, the individual will act to remove the deficiency.” These levels go as follows: Physiological, Safety, Belongingness and Love, and Esteem. In terms of design, this same hierarchy of needs is indispensable. Designers play a vital role in society, it is their job to create innovative things which are user-friendly, environmentally-friendly, attractive to the eye and to empower people to be better than they …show more content…
He was an owner of the Piggly Wiggly supermarket and imagined this trolley as a way of encouraging shoppers to buy more items. “He placed one shopping basket on the seat and another under the chair, then envisioned wheels on the legs, and a handle on the back.” (Matthewman, 1992.) It took a while for Goldman to finally come up with a design that was practical, flexible and of course convenient. Thanks to Goldman, the shopping trolley is a worldwide hit, even today! According to (Matthewman, 1992) “Fifty years later, Gene von Stein, vice-president of the US shopping-cart giant Unarco Commercial Products, hailed the trolley as 'a complex sociological phenomenon that has totally changed the commerce and culture of America and the