Write down detailed answers to following questions. At least write 250 words for each question. All assignments will be evaluated with plagiarism software and submissions having a similarity rate of more than 20% will be awarded 0 marks. While answering the questions use the rules of scientific writing such as in-text citations, paraphrasing etc. Maximum Marks=5 Due Date: 27 October 2016
1. Explain the reasons why a business may wish to adopt e-commerce.(Chapter 1) [ 2 Marks]
There is a lot of reasons that drive the businesses to adopt e-commerce. First of all, it is a new capability for selling the products to a worldwide market (all the people are using Internet), this will increase the sales and that …show more content…
However, it is likely to be short lived because of the number of competitors that using e-commerce. I think that the businesses must adopt e-commerce to avoid losing the market share to other businesses which already using e-commerce.
2. Compare between alternative perspectives on business model. (Chapter 2) [3 Marks]
First of all, I want to identify the business model which is a summary of how a business will generate a profit by identifying the core product or service value proposition, target customers in different markets, position in the competitive online marketplace or value chain and its revenue and costs.
The business model can be viewed by three perspectives. Here are the three alternative perspectives on business model:
1. Marketplace position perspective:
Marketplace position is how you wants the marketplace to view your business. In this perspective, the business manager must define the unique strengths of the business in terms of customer demands, then the manager can use Internet technologies to visibly state and define the business position in the online marketplace. To declare the business positioning, there are several …show more content…
This provides the base for declaring the business