Without divulging onto the path of computers or software’s role in hard and soft tech, the focus is channeled more on the processes as well as human feedback in the company. Parallel to the successful software companies which share a technological front much with air travel, according to Jin in the Global Technological Change report of 2010 “more often than not, there are more ‘soft-tech’ experts rather than ‘hard-tech’ experts” (Jin,
Without divulging onto the path of computers or software’s role in hard and soft tech, the focus is channeled more on the processes as well as human feedback in the company. Parallel to the successful software companies which share a technological front much with air travel, according to Jin in the Global Technological Change report of 2010 “more often than not, there are more ‘soft-tech’ experts rather than ‘hard-tech’ experts” (Jin,