Why do some teams regularly deliver high performance while similar teams seem to struggle? In this article, Pentland offers the details of his observations and shows how anyone can construct a successful team. He quickly recognized three key communication aspects that affect performance: energy, engagement, and exploration. Concluding from the data, he defined the best team patterns for each aspect. What did the data say? Through observing 21 companies, and 2,500 over 7 years, the data showed three key communication factors.
1. Tone of Voice
2. Body Positioning
3. Body Language
The article talks about looking for the “it” factor. The key to higher performance is not really in the content of the discussion among the team members, but the manner and quality of the communication. You can have the bets content in the world, but if your communication of that content is poor, you will get nowhere Marina Cooke explains that communication is key in her writings, “In our society, communication is key. At the forefront of communication is a confident speaker and at times, our smile. A person 's smile is what invites another into a face-to-face conversation. It has the power to calm dire circumstances.” Even the Bible has an opinion about effective communication, Proverbs 25:11 (ESV) “A word fitly spoken is like …show more content…
The high performing teams always seek outside engagement in order to boost their creativity. This is why so many company are using social media for engagement purposes with their customer, as well as their colleagues. A study by public relation firm Burson-Marsteller shows that 86% of 100 largest companies on the Fortune 500 list use at least one of the social media sites such as Facebook, Twitter, YouTube or blogs, and 28% of them use all four platforms