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16 Cards in this Set
- Front
- Back
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What is Productivity paradox?
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there is no evidence of an increase in worker productivity associated with the massive increase in investment in information technology.
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How can value of IT be realized?
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Productivity increases, Structure of competition, Savings for customer.
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How can productivity in organizations be increased?
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Efficiency 'doing things right", effectiveness "doing the right things"
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What is Value Chain?
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is a network of activities that improve the effectiveness (or value) of a good or service. i.e. Turning intermediate goods into finished goods.
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What is margin?
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the difference between the price the customer will pay and cost the company incurs through the value chain. The greater the margin, the greater the profit per unit.
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What are Primary Activities? What are some examples?
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They are activities where value is added directly to the product. Ex. Designing, raw materials, shipping
- In-bound logistics, Operations, Out-bound logistics, Marketing and Sales, service. |
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What are Supporting Activities? What are some examples?
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They are activities that support the primary activities.
i.e. People who work to make those things come together to produce the product. Firm infrastructure, HR, Technology devolvement, Procurement |
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How are organizational strategy and industry structure related?
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Porter's five force model- organizational strategy. Industry structure - align with Porter's Four Competitive Strategies model.
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What is Porter's five force model?
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A model that determines industry profitability.
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What are the components of Porter's five force model?
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1. Bargaining power of customers
2. Threat of substitutions 3. Bargaining power of suppliers 4. Threat of new entrants 5. Rivalry |
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Define competitive strategy.
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The strategy an organization choses to succeed in its industry.
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What is the difference between sustaining technologies and disruptive ones?
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Sustaining- changes techonology that maintain the rate of improvement in customer value. More effective.
Disruptive - that introduce a new package of attributes to accepted mainstream products. |
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What are Product Implementations? (Competitive Advantages)
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Create, Enhance, and
Differentiate product/services |
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What are System Implementations?
(Competitive Advantages) |
Lock in customers/buyers and suppliers.
Establish alliances Reduce Costs. |
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What are Switching costs?
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Costs incurred when switching from one company\s products/services to another's.
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Is there competitive advantage from IT?
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No. Because IT is easily seen and becomes readily available. However. when intregrated into IS, there is a long-term competitive advantage.
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