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6 Cards in this Set

  • Front
  • Back
Define Monopolistic Competition? What are five characteristics of Monopolistic Competition?
Many firms produce similar products but each maintains some control over price.
1.Low competition ratios 20 to 40%
2. Independent production decisions
3. Low barriers to entry.
4. Market Power
5 Differentiated products.
Explain the importance of product differentiation and brand loyalty under monopolistic competition.
In order for one firm to stand out from another they have to use product differentiation. Brand loyalty makes it so the demand curve is less price elastic.
What are the monopolistic aspects of MC? What are the competitive?
The monopolistic aspects are the "Brand Image".
The competitive aspects are the fact that a firm must compete with a large number of close substitutes.
How does a firm under MC determine the level of output?
The will produce a level of output where profits are maximized MR=MC
Explain the competitive process under MC?
If there is profit then more producers enter the market causing supply to increase and price to decrease causing a drop in demand due to product variety and an increase in elasticity. With a loss just the opposite.
Explain long run pricing decision?
In long-run P=ATC. But not minimum ATC.