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16 Cards in this Set
- Front
- Back
Variety |
Is the number of merchandise categories a retailer offers. |
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Variety |
Is often referred to as the breadth of merchandise. |
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Assortment |
Is the number of different items offered in a merchandise category. |
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Assortment |
Is referred to as the depth of merchandise. |
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Conventional supermarket |
is a large self service retail food store offering groceries, meat, and produce, as well as some non-food items, such as health & beauty aids and general merchandise. |
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Fresh merchandise |
Categories are located in the areas around the outer walls of supermarkets known as the power perimeter and included the dairy, bakery, meat, florist, produce, deli & coffee bar. |
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Green merchandise |
conventional supermarkets are offering more fair trade, natural, organic, and locally sourced foods for the growing segment of consumers who are health and environmentally conscious. |
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Faith trade |
Is the practice of purchasing from factories that pay workers a living wage, considerably more than the prevailing minimum wage, and offer other benefits such as on-site medical treatment. |
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Ethnic merchandise |
In addition to adding more ethnic merchandise in conventional supermarkets,retailers are opening supermarkets targeting hispanic consumers. |
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Private label merchandise |
Conventional supermarket chains are leveraging their quality reputation to offer more private label merchandise. |
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Improving the shopping experience |
creating an enjoyable shopping experience through better store ambience and customer service is another approach that supermarket chains use to differentiate themselves from low-cost, low price competitors. |
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Supercenters |
Are large stores 160,000 to 200,000 square feet that combine a supermarket with a full line discount store. |
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Hypermarkets |
Are also large combination food 60 to 70% and general merchandise 30 to 40% stores. |
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Warehouse clubs |
are retailers that offer a limited and a regular assortment of food and general merchandise with little service at low prices for ultimate consumers and small businesses. |
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Convenience stores |
Provide a limited variety and assortment of merchandise at a convenient location in 3,000 to 5,000 square foot stores with speedy checkout. |
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Service retailers |
Firms that primarily send services rather than merchandise, are a large and growing part of the retail industry. |